速卖通：海外双11期间ILIFE等品牌实现倍数增长，紧急追加库存

Core Insights - During the overseas Double 11 shopping festival, several leading brands on platforms similar to Amazon experienced stock shortages and began urgent restocking efforts [1] Group 1: Sales Performance - The cycling gear brand ROCKBROS saw its transaction volume double on the day of the Double 11 sales event on AliExpress [1] - The robotic vacuum brand ILIFE reported a 140% year-on-year increase in sales on AliExpress, leading to urgent restocking of popular models [1] - The electric sofa brand COMHOMA experienced a fivefold increase in sales compared to last year on AliExpress [1] Group 2: Market Trends - The leading smart cycling trainer brand ThinkRider achieved a fourfold increase in sales compared to last year's Double 11, with some high-end models selling out completely on the first day in Europe and Brazil [1] - Merchants indicated that with the onset of winter, cycling enthusiasts in certain countries are considering indoor training, prompting them to urgently add inventory for AliExpress [1]