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PRMB INVESTOR ALERT: Primo Brands Corporation (PRMB) Faces Securities Class Action Amid Botched Integration, CEO Departure -- Hagens Berman
Prnewswireยท2025-11-18 15:46

Core Viewpoint - A securities class action lawsuit has been filed against Primo Brands Corporation following its problematic merger with BlueTriton Brands, alleging misleading statements regarding the merger's success and integration process [1][10]. Summary by Sections Lawsuit Details - The lawsuit aims to represent investors who acquired Primo Brands' common stock between June 17, 2024, and November 6, 2025, and is being investigated by prominent shareholder rights law firm Hagens Berman [2][3]. - The litigation focuses on claims that Primo's assurances about the merger accelerating growth and achieving operational efficiencies were false, as the integration was reportedly going poorly [3][5]. Financial Impact - Investors began to realize the issues on August 7, 2025, when Primo announced its Q2 2025 results, leading to a share price drop of $2.41 (-9%) after the then-CEO acknowledged disruptions in product supply and service [3][6]. - On November 6, 2025, the company announced a significant leadership change, with CEO Robbert Rietbroek being forced out, and revealed a drastic cut in its 2025 revenue forecast from expected growth to a low single-digit decline [4][5]. Market Reaction - Following the announcement of the leadership change and the revised revenue forecast, Primo's share price plummeted by $8.20 (-36%) the next day, reflecting investor concerns over the merger's integration issues [6][5]. Investigation Focus - The investigation by Hagens Berman is centered on whether company leadership was aware of the integration problems that contradicted their public assurances [7].