琶洲是世界级平台 引领中国商品“卖全球”

Core Insights - The article discusses the development and potential of the exhibition industry in Guangzhou, particularly focusing on the contributions of Guangdong Hongwei International Exhibition Group and its chairman, Wang Zhaoyun [5][10]. Company Overview - Guangdong Hongwei International Exhibition Group, founded in 2002, has become a leading player in China's exhibition industry, ranking first in the number of exhibitions held and third in annual exhibition area [5][9]. - The company has significantly expanded its exhibition space, hosting over 1 million square meters annually, which surpasses the total exhibition area of some provincial capital cities [9]. Industry Development - The exhibition industry in Guangzhou has evolved through several stages, from a small-scale operation (1.0 era) to a more international and technologically advanced platform (4.0 era) [8][10]. - The transition to the 4.0 era is characterized by increased global participation and the integration of advanced technologies in exhibitions, reflecting the industry's growth and adaptation to market demands [8][10]. Infrastructure and Challenges - The development of the Pazhou exhibition center has been crucial, overcoming initial infrastructure challenges and significantly improving accessibility [6][7]. - Despite the advancements, there are still areas for improvement, particularly in international service capabilities, such as payment systems and language support, to attract more global exhibitors and buyers [10][11]. Future Outlook - The article emphasizes the need for Guangzhou to develop a world-class IP to enhance its global appeal, similar to iconic attractions in other cities [11]. - The integration of artificial intelligence and digital economy initiatives with the exhibition industry is seen as a pathway to further growth and innovation [10].