Group 1 - Levi's is undergoing a significant digital transformation, with a focus on agentic AI as a key milestone in this process [3][5] - The company is shifting towards a direct-to-consumer (DTC) model, with plans to potentially double its store count in the U.S. from the current 460 stores [3][4] - Levi's reported a 7% year-over-year increase in net revenues for the quarter, reaching $1.5 billion, with the DTC segment growing even faster at 11% [4] Group 2 - The collaboration with Microsoft aims to implement a complex agentic framework across Levi's operations, including a "super-agent" that integrates various functions [7] - The technology will be integrated within Microsoft Teams and powered by Microsoft Azure, with the rollout of AI assistants like Stitch for in-store operations and Outfitting for personal styling [7] - The retail sector is seeing a rise in agentic AI adoption, with nearly 20% of retail brands implementing AI agents or multiagent systems [6]
Levi’s picks Microsoft to deploy ‘super-agent’