Zhong Guo Jin Rong Xin Xi Wang·2025-11-19 07:56Core Viewpoint - The Industrial and Commercial Bank of China (ICBC) Qinzhou Branch is actively addressing the needs of the aging population by enhancing its pension financial services, achieving significant growth in sales and customer satisfaction [1][2][3] Group 1: Pension Financial Services - As of the end of October, the sales of pension-themed financial products exceeded 52 million yuan, representing nearly a fourfold increase compared to the same period last year [1] - The bank focuses on the core demands of safety and long-term stable growth for pension funds, providing tailored financial planning and investment strategies for retirees and conservative investors [1] Group 2: Service Upgrades - The bank has optimized its services for the elderly by ensuring 100% coverage of age-friendly facilities at all branches, including magnifying glasses, wheelchairs, and accessible pathways [2] - Personalized one-on-one guidance is provided for elderly customers facing challenges with forms and technology, along with home service for those with mobility issues [2] Group 3: Security Measures - The bank has established a safety net by conducting community outreach to educate the elderly on preventing telecom fraud and illegal fundraising, significantly enhancing their risk awareness [2] - The bank collaborates with local communities to organize activities for the elderly, reinforcing its commitment to financial safety and support [2] Group 4: Future Plans - The ICBC Qinzhou Branch aims to continue enriching its pension financial product offerings and optimizing service models to enhance financial security for the elderly [3] - The bank is committed to serving the elderly with professionalism and warmth, contributing to the creation of an age-friendly society [3]