Core Insights - Walmart is in discussions to acquire R&A Data, a startup that assists in screening listings on its online marketplace for counterfeit and compliance issues [1][2] - The acquisition aims to enhance Walmart's ability to monitor its third-party marketplace, which has become a significant growth driver for the company [3] Company Performance - Walmart's marketplace has seen a 17% growth globally, with membership income increasing by 15% and global advertising rising by 46% [4] - The growth in these newer business segments is reshaping Walmart's income statement [4] Industry Challenges - Walmart's marketplace has been reported to have issues with counterfeit goods, with customers sometimes receiving dangerous products [4] - A CNBC investigation identified at least 43 vendors using false identities to establish accounts on Walmart's marketplace [5] - Walmart has acknowledged the threat posed by counterfeiters, emphasizing its commitment to protecting customers and maintaining marketplace integrity [6]
Walmart Aims to Acquire R&A Data, Which Helps Marketplaces Combat Counterfeiters