Core Viewpoint - XPeng Motors reported a significant increase in delivery volume and revenue for Q3, but the market reacted negatively due to lower-than-expected guidance for Q4 and concerns over declining vehicle prices and sales of higher-end models [1][4][12] Financial Performance - In Q3, XPeng Motors delivered 116,000 vehicles, a year-on-year increase of 149.3%, with revenue reaching 20.38 billion yuan, up 101.8% year-on-year [1] - The net loss for the quarter was 380 million yuan, a significant reduction from 1.81 billion yuan in the same period last year [4] - The company expects Q4 revenue to be between 21.5 billion and 23 billion yuan, representing a growth of approximately 33.5% to 42.8% [1] Market Reaction - Following the earnings report, XPeng's stock fell 6% in the US and 10.47% in Hong Kong, with continued declines over the next two days, indicating market disappointment [2][4] Sales Structure and Pricing - The MONA M03 model, positioned in the mid-to-low-end market, accounted for about 40% of sales, contributing to revenue growth but leading to a decline in average selling prices [2][4] - The average selling price of XPeng vehicles dropped from 205,700 yuan in 2022 to 188,500 yuan in 2024, with further declines noted in Q3 to 156,000 yuan [6][4] High-End Model Performance - Sales of higher-end models, such as the new P7, showed a decline after initial success, with October sales dropping over 30% from the previous month [9] - The G9 and X9 models also experienced significant sales drops, with monthly sales falling below 1,000 units [9][11] Strategic Diversification - Despite poor performance in the automotive sector, XPeng is expanding into new areas such as robotics and flying cars, which raises concerns about the focus on its core business [3][12] - The company aims to accelerate the development of AI and Robotaxi technologies, with plans for mass production by 2026 [11][12] Profitability and Margins - XPeng's gross margin reached 20.1% in Q3, but the automotive business gross margin fell to 13.1%, down from 14.3% in the previous quarter, raising further concerns about future profitability [12]
小鹏汽车Q3业绩和Q4指引均不及预期 新P7上市次月下滑、G9/X9月销双双跌破千台