Di Yi Cai Jing·2025-11-20 15:05Core Insights - Net profit attributable to ordinary shareholders of Youdao was RMB 100,000, a decline of over 99% compared to RMB 86.3 million in the same period last year [1] - Youdao reported a net revenue of RMB 1.63 billion for Q3 2025, a year-on-year increase of 3.6% [1] - Online marketing services became the largest revenue source in Q3 2025, generating RMB 740 million, a growth of 51.1% year-on-year, accounting for 45.4% of total revenue [1] Financial Performance - The net profit attributable to ordinary shareholders for Q3 2025 was RMB 100,000, down from RMB 86.3 million in Q3 2024, representing a 99% decline [1] - Non-GAAP net profit attributable to ordinary shareholders was RMB 9.2 million, a decrease of 89.7% from RMB 88.7 million in the same quarter last year [1] - Total net revenue for Q3 2025 reached RMB 1.63 billion, reflecting a 3.6% increase year-on-year [1] Business Strategy - Youdao significantly reduced the scale and market investment in its quality education business, which had contributed high revenue and profit levels in the previous year [1] - The company views the impact of this reduction as a one-time effect, with structural adjustments now completed [1] - Increased investment was made in other business areas, such as Lingxi, during Q3 [1]