世界旅游联盟：文旅发展方向是主客方“双向奔赴”

Core Viewpoint - The global cultural and tourism development direction is sustainable, emphasizing a "two-way rush" between hosts and guests [1] Group 1: Sustainable Development in Tourism - The Asia-Pacific Tourism Association President, Shi Mingde, emphasizes that livable places are also desirable travel destinations, highlighting the need for collaboration among government, social organizations, and local communities to ensure everyone benefits from tourism development [1] - The Chairman of China Youth Travel Holdings, Ni Yangping, notes that high-quality tourism benefits both visitors and local residents, sharing the economic dividends and contributing to community building. He cites the example of Gubei Water Town in Beijing, which has created over 2,000 jobs for rural laborers and positively impacted over 6,000 jobs in the surrounding service industry [1] Group 2: Balancing Economic Growth and Cultural Preservation - The Director of the Mexico City Tourism Bureau, Alejandra Frausto Guerrero, expresses the city's aim to balance economic benefits from tourism with the protection of local community vitality and traditional culture, ensuring that residents enjoy the fruits of economic growth [1] - The CEO of the Italian National Tourism Agency, Ivana Jelinić, shares that Italy is promoting the revitalization of inland areas and historical villages to achieve a more balanced distribution of tourist traffic, catering to international travelers seeking deeper and more immersive experiences [2]