Iconic frozen yogurt chain makes comeback after closing 2,650 stores

Core Insights - TCBY, a prominent frozen yogurt brand, has experienced significant decline from its peak, with a current operation of approximately 350 locations, representing an 88% decrease from its height of around 3,000 stores [2][6]. Company History - Founded in 1981 in Little Rock, Arkansas, TCBY became the first national frozen yogurt chain in the U.S. and went public within two years due to its rapid popularity [2]. - In 2000, TCBY was sold to Capricorn Investors for $140 million, marking the end of its family ownership [4]. - The brand struggled with declining earnings, leading to a bankruptcy filing for its parent company, Mrs. Fields Famous Brands, in 2008 [5]. Recent Developments - TCBY was rescued from a second bankruptcy by The Carlyle Group and Z Capital, who became majority stakeholders [6]. - As of 2022, TCBY had reduced to 168 domestic franchised locations, but has since been acquired by Pearl Street Equity [6]. - The company plans to reopen a franchise location in Oswego, Illinois, on November 22, 2025, with a promotional offer to attract customers [7].