聚焦“十五五”规划建议｜营造良好文化生态，提升文化原创能力

Core Viewpoint - The proposal for the 15th Five-Year Plan emphasizes the importance of fostering a good cultural ecosystem, enhancing cultural originality, and promoting high-quality creations in various fields such as news publishing, broadcasting, and the arts [1][2]. Group 1: Cultural Originality - Cultural originality is seen as a comprehensive reflection of a nation's ideological depth, aesthetic vitality, and creative courage, with China's rich civilization providing a strong foundation for this originality [1]. - During the 14th Five-Year period, China's cultural originality has significantly improved, with the cultural industry expected to achieve a revenue of 191,423 billion yuan in 2024, representing a 37.7% increase compared to 2020 [1]. Group 2: Recommendations for Improvement - To create a favorable cultural ecosystem, a complete cultural production, evaluation, and market system needs to be established, with suggestions including enhancing intellectual property protection, establishing a scientific IP transformation mechanism, and increasing support for original projects through various funds [2]. - There is a call to break traditional educational models to provide young creators with broader growth opportunities, encouraging them to innovate and unleash their imagination [2]. Group 3: Policy Support and Future Outlook - Strong policy support is viewed as a solid foundation for cultural innovation, with the planning proposal emphasizing support for originality, creating a more favorable development environment for creators [2]. - The continuous optimization of the cultural ecosystem and the enhancement of originality are expected to lead to a more prosperous development of Chinese culture, injecting strong spiritual power into national rejuvenation [2].