SHEIN持续倡导共建全球产业链良性生态

Core Viewpoint - SHEIN is actively promoting sustainable development in cross-border e-commerce by advocating for a healthy global industrial chain ecosystem and enhancing collaboration within the industry [1][5]. Group 1: Cross-Border E-Commerce Growth - In the first ten months of this year, Guangzhou's foreign trade import and export value reached 1.02 trillion yuan, marking a historical high with a year-on-year growth of 12.1%, and exports increased by 20.5% [1]. - Cross-border e-commerce has become a significant engine for the transformation and upgrading of China's foreign trade, with SHEIN and other platforms driving double-digit growth in imports and exports [1][3]. Group 2: Industry Collaboration and Initiatives - At the 2024 Cross-Border E-commerce Conference, SHEIN, along with other industry representatives, issued five initiatives to enhance service quality, accelerate brand globalization, promote technological innovation, and strengthen industry self-regulation [2]. - SHEIN has implemented a "Five-Year 500 Million Yuan" supplier empowerment plan, helping garment factories upgrade their facilities and providing extensive training to improve supplier capabilities [3]. Group 3: Supply Chain and Investment - SHEIN has invested over 15 billion yuan to build a smart supply chain system centered in Guangzhou, extending to surrounding cities [4]. - The company has adopted a flexible supply chain model that has been replicated across various industrial belts, attracting nearly 400 cities and a wide range of third-party sellers and brands [3]. Group 4: Global Brand Development - SHEIN has successfully attracted numerous international brands, including Clarks, to its platform, enhancing their visibility and sales in overseas markets [6][7]. - The "SHEIN Xcelerator" brand incubation program has seen nearly 20 brands join since its launch, generating close to 3 billion yuan in revenue and an average sales growth of 190% in the first year [7]. Group 5: Open Service Platform - SHEIN has launched a "Service Open Platform" aimed at providing digital value-added services and efficient operational solutions for sellers, with over 3,000 independent software partners in discussions for collaboration [7][8]. - The company is focused on integrating platform resources to support high-quality and sustainable development for more sellers and brands in the global market [8].