金添动漫赴港上市：渠道、IP依赖症难解 与奥特曼授权方分道？

Core Viewpoint - The company Guangdong Jintian Animation Co., Ltd. (Jintian Animation) is preparing for an IPO on the Hong Kong Stock Exchange, aiming to capitalize on the growing market for IP-based consumer products, despite facing challenges in sales growth and reliance on key IPs like Ultraman [1][10]. Financial Performance - Jintian Animation's revenue is projected to grow from 5.96 billion RMB in 2022 to 8.77 billion RMB in 2024, with a compound annual growth rate (CAGR) of approximately 20.9% [1]. - Adjusted net profit is expected to rise from 36.86 million RMB in 2022 to 131 million RMB in 2024, reflecting a CAGR of 52.6% [1]. Sales and Inventory Challenges - The company has experienced a slowdown in growth, with revenue and adjusted net profit for the first half of 2025 increasing by only 9.8% and 13.4%, respectively [2]. - Sales of key product categories, including puffed snacks, chocolate, and seaweed snacks, have declined significantly, with year-on-year decreases of 25.0%, 31.8%, and 30.0% respectively in the first half of 2025 [3]. - Inventory levels have been rising, with total inventory reaching 76.18 million RMB in the first half of 2025, which is 93.6% of the total inventory for 2024 [5]. Customer Concentration and Sales Model Shift - The company has shifted its sales strategy from relying on distributors to direct sales to retail chains, with direct sales revenue increasing from 3.5% in 2022 to 43.2% in the first half of 2025 [6]. - This shift has led to increased customer concentration, with the top five customers accounting for 39.5% of total revenue by mid-2025, compared to only 4.1% in 2022 [7]. IP Dependency and Market Trends - Jintian Animation holds 26 licensed IPs, with Ultraman being the primary revenue driver, contributing 62.6% of total revenue in 2022, but its share has declined to 43.9% in the first half of 2025 [10]. - The company faces risks related to the expiration of IP licenses, with approximately 57.1% of its agreements set to expire within two years [11]. Management and Ownership Changes - Key management figures, including the actual controller of the Ultraman IP, have divested their stakes in the company, raising concerns about the future of the company's IP agreements and overall stability [14].