Di Yi Cai Jing·2025-11-21 11:46Core Viewpoint - The 19th Shenzhen International Financial Expo showcases innovations in financial services, emphasizing the integration of technology, industry, and finance to enhance economic development and consumer welfare [1] Group 1: Event Overview - The expo, held from November 19 to 21, features a theme of "Industrial Finance New Heights, Sci-tech Empowerment Towards the Future" and covers an exhibition area of 15,000 square meters [1] - A total of 288 institutions and enterprises from various countries and regions are participating, with nine themed exhibition areas focusing on industrial finance, financial technology, and cross-border finance [1] Group 2: Citic Bank Credit Card Center - Citic Bank Credit Card Center, established in Shenzhen, has issued over 126 million cards by mid-2025, demonstrating a collaborative growth in efficiency, quality, and scale [3] - The "Citic Bank Happy Years Credit Card" targets elderly consumers, offering services such as medical appointment scheduling and discounts at wellness facilities, with over 800,000 users and a satisfaction rate of 96% [3] Group 3: Inclusive Finance Products - The "Citic Bank Yan GO Card" offers benefits for new citizens and residents of Futian, including cash vouchers and monthly rewards for spending, while the "Citic Bank Credit Card (Greater Bay Area Version)" focuses on cross-border consumption with various incentives [4] Group 4: Technological and Green Finance Innovations - The expo highlights the upgrade of dual-standard magnetic stripe cards to chip cards, enhancing security and reducing fraud risk, while maintaining attractive cashback offers [6] - Citic Bank's "Carbon Account" has over 27 million users and has achieved a carbon reduction of over 200,000 tons, promoting measurable and traceable low-carbon behaviors [6] Group 5: Consumer Engagement Initiatives - The "99365 Monthly Enjoyment Exchange" program allows cardholders to earn rewards based on their monthly spending, redeemable for various consumer benefits, supporting national policies to boost consumption [9] - Citic Bank aims to leverage technology and customer-centric strategies to enhance consumer welfare and promote economic growth through its credit card offerings [9]