Zhong Guo Jin Rong Xin Xi Wang·2025-11-21 13:52Core Viewpoint - The collaboration between Beijing Rural Commercial Bank and 16 time-honored enterprises aims to create a comprehensive "elderly finance + consumption" service ecosystem, enhancing the quality of life for the elderly in Beijing [1][4]. Group 1: Strategic Collaboration - The signing ceremony took place at the headquarters of Beijing Rural Commercial Bank, marking a significant partnership with various old brands to address the aging population's needs [4]. - Beijing Rural Commercial Bank has issued nearly 6.4 million elderly assistance cards and provided approximately 9 billion yuan in credit to 43 time-honored brands over the past decade [4]. Group 2: Service Ecosystem Development - The newly established ecosystem focuses on resource integration, scenario co-construction, and service linkage in areas such as health management, cultural experiences, and quality consumption [5]. - The bank aims to create a "Beijing model" in the elderly finance sector, contributing to a society where the elderly are well cared for, secure, and happy [5].