“赛时秀科技,赛后留产业”,“体育+”赋能区域发展
Zhong Guo Zheng Quan Bao·2025-11-21 14:34

Group 1 - The 15th National Games generated a total market revenue of 1.84 billion yuan from sponsorship, donations, licensing, and ticket sales by November 16 [1] - The event has enhanced cooperation between mainland China and Hong Kong and Macau, promoting the integration of sports, culture, tourism, and business [1] - The closing ceremony showcased advanced technologies such as liquid canvas, naked-eye 3D, smart wearables, 5G cloud control, and autonomous driving [2] Group 2 - The integration of technology and sports is becoming a new engine for regional development, particularly in the Guangdong-Hong Kong-Macao Greater Bay Area [3] - During the event, there was a 26% year-on-year increase in flight bookings to major hosting cities like Guangzhou, Shenzhen, and Zhuhai [3] - Hotel bookings around the Shenzhen Universiade Center were sold out during the event, with significant increases in homestay reservations in cities like Shantou, which saw over 30% growth [4] Group 3 - The Greater Bay Area is actively converting event traffic into long-term tourism benefits, with initiatives like "Follow the 15th National Games to Tour Dongguan" offering free access to local attractions for event attendees [5]