魏牌新能源携多款全新车型亮相广州

Core Viewpoint - The 2025 Guangzhou International Auto Show has officially opened, showcasing new models from Wei brand, a subsidiary of Great Wall Motors, focusing on new energy and high-end development [1] Group 1: Brand and Product Development - Wei brand has launched a brand renewal plan, emphasizing advancements in technology and service [5] - The new Gaoshan series is positioned as a new energy MPV with features like a flat floor design and third-row seating, equipped with advanced driving assistance and intelligent four-wheel drive technology [3] - The new Lanshan SUV also features the Coffee Pilot Ultra system, which has accumulated 243 million kilometers of driving distance, enhancing safety through AEB functionality [3][8] Group 2: Sales Performance - From January to October 2025, Wei brand's cumulative sales exceeded 82,000 units, showing growth compared to the previous year, with the Gaoshan series leading MPV sales in September and October [6] - The personal user purchase ratio for the Gaoshan series reached 84%, while the Lanshan series has surpassed 110,000 units in cumulative sales [6] Group 3: Technological Advancements - The CTO of Great Wall Motors announced the VLA driving assistance model and the next-generation Coffee Pilot Master system, which will first be applied to Wei brand vehicles [8] - The new system supports voice control, environmental perception, and decision-making reasoning, enhancing user experience through improved interaction capabilities [8]