山东文旅康养融合发展典型案例发布

Core Viewpoint - The event held from November 17 to 19 in Rizhao aims to enhance collaboration in the cultural tourism and health industry in Shandong Province, exploring new paths and models for development [1][2] Group 1: Event Overview - The event was co-hosted by the Provincial Department of Culture and Tourism, the Provincial Civil Affairs Department, the Provincial Health Commission, and the Rizhao Municipal Government [1] - It featured the release of eight typical cases of integrated development in cultural tourism and health for 2025, showcasing high-quality development achievements in Shandong's cultural tourism and health industry [1] Group 2: Initiatives and Collaborations - The "Luhushun Link: Sea and Land Appointment" initiative was launched, targeting the silver economy and responding to the high-quality health tourism needs of the elderly population [1] - A "Free Negotiation Zone" was set up to facilitate resource product matching and discover new cooperation opportunities across different fields and regions, with over 100 enterprises participating and 135 preliminary cooperation intentions reached [1] Group 3: Industry Development - The province has been implementing multiple measures to promote the development of the cultural tourism and health industry, resulting in continuous expansion of the industry scale and innovative integration of business formats [2] - The Provincial Department of Culture and Tourism plans to strengthen policy guidance and resource integration for the cultural tourism and health industry, focusing on building a complete industry chain ecosystem and innovating business formats and experiential scenarios to meet the specific needs of different age groups [2]