上汽大众发布ID. ERA全新序列，大众首款“9系旗舰”2026年推出

Core Insights - SAIC Volkswagen has accelerated the implementation of its "Joint Venture 2.0" strategy with the launch of the new ID.ERA electric vehicle series, marking its entry into the competitive mid-to-high-end flagship market with its first 9-series model [1][6] - The ID.ERA series will introduce multiple pure electric, hybrid, and range-extended products by 2026, catering to diverse user travel needs [1][6] Group 1 - The ID.ERA series signifies a new phase for SAIC Volkswagen in brand renewal, technological upgrades, and user experience enhancement [6] - The company aims to establish a new era through six core initiatives: diverse new ecosystems, new energy patterns, advanced intelligence, benchmark driving assistance, evolved heritage, and improved service experiences [6] Group 2 - In terms of ecological collaboration, SAIC Volkswagen plans to integrate Chinese and German advantages and partner with top global technology firms to expand its "technology circle" [6] - The new series will cover three major technological routes: pure electric, hybrid, and range-extended [6] - The intelligent cockpit will incorporate comprehensive perception and multi-modal AI models to better understand user needs [6] - Collaborations with leading tech firms like CoolCore and Momenta will focus on developing advanced driving assistance systems [6] - The German engineering legacy will be integrated into the new intelligent drive architecture and safety systems, creating a reliable foundation for software and hardware synergy [6] - Service experience will be enhanced through online app upgrades and the expansion of offline showrooms and pop-up networks to optimize user touchpoints [6]