美的回应：不属实

Core Viewpoint - Midea has implemented a new policy prohibiting its after-sales service providers from simultaneously handling business for Xiaomi or Gree, which is seen as a response to the competitive pressure from Xiaomi's rapidly growing air conditioning business [1][3]. Group 1: Midea's Policy and Market Position - Midea's new policy was communicated by regional heads to service providers, specifically affecting after-sales and installation services for brands like Xiaomi and Gree [1]. - Midea maintains a leading market share of 29% in the air conditioning sector, with Gree at 17%, Haier at 15%, Xiaomi at 10%, and Aux at 8% [3]. - The competitive landscape is intensifying, with Xiaomi's air conditioning business growing significantly, prompting Midea to reinforce its service exclusivity [3][4]. Group 2: Xiaomi's Strategic Moves - Xiaomi has recently upgraded its air conditioning warranty from 6 years to 10 years, indicating a commitment to enhancing customer experience [3]. - The company is expanding its home appliance business, with plans for large-scale production of air conditioners starting in 2026, following the completion of its Wuhan factory [4]. - Xiaomi aims to become a top-tier home appliance brand in China by 2030, targeting a market position among the top three in the air conditioning sector [5]. Group 3: Industry Insights - The home appliance industry is characterized by low entry barriers and intense competition, with established players facing challenges from new entrants like Xiaomi [5]. - Midea's chairman has expressed skepticism about the potential for new high-tech companies to emerge in this saturated market, highlighting the difficulties for Xiaomi to displace existing leaders [5].