广州“暖”餐饮迎来热消费

Core Insights - The recent "Shuangyue" festival and the conclusion of the 15th National Games have created a surge in consumer activity in Guangzhou's dining market, leading to a wave of "warm consumption" as people seek hot meals during the cooler weather [2][5] Group 1: Market Trends - The demand for hot pot and warming dishes has significantly increased, with over 60% of diners at certain restaurants opting for hot pot dishes, particularly those featuring pigeon meat and winter melon [3][5] - The "warm consumption" trend is expected to continue until the Spring Festival, with restaurants preparing new winter dishes that incorporate local ingredients and seasonal specialties [6] Group 2: Restaurant Responses - Restaurants have proactively stocked up on ingredients, with one establishment reporting a 60% increase in the availability of lamb shank and related ingredients to meet the rising demand [5] - Popular dishes such as the "scallion oil white clam fresh shrimp braised fish" and "pepper flower glue pot pig stomach" have become favorites among diners, with sales of certain warming dishes increasing by 30% compared to previous months [5][6] Group 3: Consumer Behavior - There has been a noticeable increase in family gatherings and business banquets following the National Games, with many visitors from other regions taking the opportunity to experience Guangzhou's culinary offerings [6] - The ongoing popularity of the National Games has helped maintain high consumer interest in the dining sector, with restaurants leveraging this momentum to enhance their service and menu offerings [6]