美团：小雪节气当天 洗浴行业交易规模突破1亿元

Core Insights - Meituan reported a significant increase in winter bathing consumption during the recent minor snow solar term, with industry transaction volume exceeding 100 million yuan on that day [1] - Major cities such as Beijing, Shanghai, Shenyang, Changchun, Changsha, and Yangzhou experienced transaction growth rates exceeding 100% [1] - Over 2,000 merchants on the platform saw an overall transaction volume increase of 152% year-on-year [1]