Core Viewpoint - The recent shift by several food delivery platforms to eliminate the "penalty for late delivery" mechanism in favor of a points-based system reflects a significant change in industry governance and aims to protect rider rights while enhancing service quality [1][2][3] Group 1: Changes in Delivery Mechanism - Multiple food delivery platforms are piloting the cancellation of the "late delivery penalty" in certain cities, replacing it with a points system that considers delivery performance, service quality, and training [1] - The new system links the points earned to order volume and rewards, making management more flexible and ensuring rider rights are protected [1][2] Group 2: Impact on Delivery Efficiency - Concerns from consumers about potential declines in delivery efficiency post-penalty removal are addressed, as riders' overall income remains tied to the number of orders, maintaining the principle of "more work, more pay" [2] - The new points system ties order priority and reward intensity to service performance, ensuring timely deliveries remain crucial for earning more orders [2] Group 3: Algorithm and Governance Challenges - The real challenge lies in whether the algorithms used by platforms can effectively distinguish between "uncontrollable delays" and "subjective negligence," as continued reliance on idealized delivery times may still lead to issues for riders [2] - There is a need for improved algorithm governance that incorporates real-world factors such as restaurant preparation times, traffic conditions, building structures, and weather changes to better reflect actual delivery scenarios [2] Group 4: Long-term Industry Development - The cancellation of the late delivery penalty marks the beginning of a governance upgrade, with the expectation that the food delivery industry will evolve from a rough management style to a more standardized and refined governance approach [3] - The industry is anticipated to shift its competitive focus back to service quality, supported by more scientific management methods for sustainable development [3]
乐见外卖配送速度与安全并行
Jing Ji Ri Bao·2025-11-24 00:08