三亚“婚庆+” 年均吸引数十万新人消费 持续深化产业链融合

Core Insights - The 29th Sanya Tianya Haijiao Wedding Festival and Romantic Ceremony has commenced, highlighting the growth of Sanya's wedding industry, which includes wedding photography, planning, banquet services, and honeymoon tourism, generating annual revenues of several billion yuan [1] Industry Overview - Sanya's wedding industry has developed a complete industrial chain, attracting hundreds of thousands of couples annually for consumption, with annual revenue reaching several billion yuan [1] - The Sanya Tianya Haijiao Wedding Festival has evolved from a local celebration to an international platform for cultural display, industry exchange, and brand promotion, representing the integration of the "wedding+" industry chain in Sanya [1] Future Developments - With the upcoming launch of the Hainan Free Trade Port, companies are expected to deepen the integration of "wedding+" with various sectors such as tourism, culture, fashion, and duty-free consumption, enhancing Sanya's romantic brand [1] - This year's festival is a key event in the "2025 China Sanya Love Carnival Season," linking with other events like the 3rd China Sanya International Wedding Fashion Week and the Hainan Free Trade Port Wedding Tourism Enjoyment Season to promote Sanya as an international tourism consumption destination [1]