Wall Street Analysts Believe MediaAlpha (MAX) Could Rally 34.32%: Here's is How to Trade
MediaAlphaMediaAlpha(US:MAX) ZACKS·2025-11-24 15:56

Core Viewpoint - MediaAlpha, Inc. (MAX) shows potential for significant upside, with a mean price target of $15.93 indicating a 34.3% increase from its current price of $11.86 [1] Price Targets and Analyst Estimates - The mean estimate consists of seven short-term price targets with a standard deviation of $2.39, suggesting variability in analyst predictions [2] - The lowest estimate is $13.00, indicating a 9.6% increase, while the highest estimate is $19.00, suggesting a 60.2% increase [2] - A low standard deviation indicates a high degree of agreement among analysts regarding the stock's price movement [9] Earnings Estimates and Analyst Optimism - Analysts are optimistic about MAX's earnings prospects, as indicated by a positive trend in earnings estimate revisions [4][11] - Over the last 30 days, two estimates have increased, leading to a 5.6% rise in the Zacks Consensus Estimate for the current year [12] - MAX holds a Zacks Rank 2 (Buy), placing it in the top 20% of over 4,000 ranked stocks based on earnings estimates [13] Caution on Price Targets - While price targets are commonly referenced, they can mislead investors, and reliance solely on them may not yield favorable returns [3][10] - Analysts may set overly optimistic price targets due to business incentives, which can inflate expectations [8]