Can ChatGPT-Powered Shopping Drive Target's Next Digital Push?

Key Takeaways Target's digital comparable sales rose 2.4% as same-day services jumped more than 35%.TGT plans a ChatGPT integration to deliver recommendations and multi-item purchases.Machine-learning tools improved in-stock rates and supported growth in marketplace GMV and ad sales.Target Corporation (TGT) is rapidly expanding its use of generative AI to boost digital engagement and drive growth. In the third quarter of fiscal 2025, digital comparable sales rose 2.4% and same-day services jumped more than ...