10个月狂开5000家门店，又一餐饮万店品牌诞生

Core Insights - Luckin Coffee has officially surpassed 10,000 global stores, becoming the third coffee brand in China to achieve this milestone, following Luckin Coffee and Kudi Coffee [1][11][12] - The rapid expansion of Luckin Coffee is evident as it doubled its store count from over 4,500 at the beginning of the year to over 10,000 in just over 10 months [2][3] Expansion Strategy - Luckin Coffee's aggressive expansion includes a focus on first-tier cities, with a new franchise policy offering two years of fee waivers in major cities like Beijing, Shanghai, and Guangzhou [3][6][8] - The brand has already opened over 1,000 stores in first-tier cities, with Beijing alone having 100 stores [7] Market Dynamics - The achievement of 10,000 stores indicates a shift in strategy, as Luckin Coffee aims to solidify its presence in both lower-tier and higher-tier markets [10][12] - The coffee market is experiencing a trend where consumer demand is shifting towards high-quality, affordable options, supported by the supply chain of the parent company, Mijue Group [13][15] Competitive Landscape - With the entry of Luckin Coffee into the 10,000-store club, competition in the affordable coffee segment intensifies, with existing players like Luckin and Kudi already established [11][17] - New entrants are also emerging, offering ultra-low prices, which poses a challenge for Luckin Coffee to maintain its market position while expanding [18]