THE GOLDEN STATE GROWTH GOES ON: BOOK ON SOUTHWEST TODAY FOR LATE SUMMER 2026

Core Insights - Southwest Airlines has extended its booking schedule through September 2026, providing customers with more options in San Diego and new services at three airports in Greater Los Angeles [1][7] - The airline is set to achieve an all-time high of 139 scheduled departures on peak days in San Diego during August and September 2026, with new routes connecting to Santa Barbara [2][3] - Southwest is increasing its daily roundtrip flights between San Diego and key cities such as Portland, Salt Lake City, and Seattle, with these changes effective from August 4, 2026 [3][4] Service Expansion - New connections between California and Hawaii are being introduced, including peak-day service from Burbank to Honolulu starting August 4, 2026, and daily service from Ontario to Honolulu beginning June 4, 2026 [3][4] - The airline is also enhancing its service at Long Beach Airport, linking it with Portland and Seattle, with operations set to commence on August 4, 2026 [4] Customer Experience Enhancements - Southwest Airlines has launched a redesigned cabin experience and is implementing various customer experience enhancements, including assigned and premium seating, free Wi-Fi for Rapid Rewards members, and in-seat power for all Boeing 737-8 aircraft [5][6] - The airline's schedule now includes over 300 days of flights available for booking through September 30, 2026 [5] Company Overview - Southwest Airlines operates one of the most admired airlines globally, serving 117 airports across 11 countries and carrying more air travelers within the U.S. than any other airline [6] - The company emphasizes its commitment to providing low-cost air travel and has a loyal customer base, having carried over 140 million customers in 2024 [6]