亚太旅游协会主席施明德接受《环球时报》专访:中国将引领亚洲旅游增长
Huan Qiu Shi Bao·2025-11-25 22:50

Core Viewpoint - China is actively promoting inbound tourism through various policies, including visa exemptions, and is expected to lead the tourism development in Asia over the next 5-10 years, according to the President of the Pacific Asia Travel Association (PATA) [1][3]. Group 1: China's Tourism Development Policies - China has expanded its visa exemption policies, which is seen as a positive step towards enhancing its participation in the global tourism industry [4][5]. - The country is leveraging its rich cultural heritage and stunning natural landscapes as significant advantages in attracting foreign tourists [5]. Group 2: Regional Tourism Dynamics - The geopolitical landscape is encouraging more regional travel, which will benefit Asian tourism, with a notable percentage of tourists coming from within Asia [3]. - The ASEAN region, with over 600 million people, has a growing middle class that is increasingly interested in traveling to China [3]. Group 3: Unique Approach to Tourism - China's approach to tourism development is distinct, integrating technology, culture, heritage, and nature, which sets it apart from other countries [4]. - The country is recognized as a leader in sustainable tourism development, particularly in renewable energy and green economy initiatives [4]. Group 4: Enhancing Visitor Experience - There is a need for Chinese tourism operators to shift focus from merely sightseeing to providing deeper, more immersive experiences for foreign tourists [6][7]. - Understanding the diverse preferences of different foreign tourist demographics is crucial for improving service levels and tailoring experiences [7]. Group 5: Market Expansion Opportunities - There is significant potential for expanding inbound tourism beyond major cities like Beijing and Shanghai, as many foreign tourists tend to flock to these well-known destinations [8]. - Simplifying the memorization of Chinese city names for foreign tourists could enhance their travel experience and encourage exploration of lesser-known areas [8].