Mei Ri Jing Ji Xin Wen·2025-11-26 00:39Core Insights - The report from CITIC Securities indicates a positive outlook for the Chinese hotel market by October 2025, driven primarily by average room rates as a key factor for revenue improvement [1] Industry Summary - As of October, the hotel market's occupancy rate decreased by 1.3% year-on-year, while the average room rate increased by 3.6%, leading to a year-on-year RevPAR growth of 2.2% [1] - The cumulative RevPAR index for the national hotel market reached 96 by the end of October, narrowing the gap with the previous year to within 4% [1] Consumer Behavior - During the "Double 11" shopping festival, the overall GMV on the Fliggy platform grew by 30% year-on-year, indicating consumers' willingness to plan and book travel [1] - Over 6 million promotional items were booked, including nearly 1 million flight tickets, around 3 million hotel packages, and over 2 million tickets for activities and experiences [1]