A Marriott executive says the hotel chain is betting big on this market

Core Insights - Marriott International is planning to significantly expand its presence in India, aiming to double its footprint from 48 to 90 cities, reflecting the country's booming economy and tourism potential [1][3][11] Expansion Plans - The company has over 150 hotels in the pipeline in India, in addition to the 160 hotels currently in operation [2] - Marriott is focusing on both major metropolitan areas and tier two and three cities, with initiatives like "Series by Marriott" to add 115 properties [4] - The expansion is driven by improvements in India's infrastructure, including an increase in the number of airports from 50 to 150, with plans to add another 200 [5] Market Potential - India has a large, young, and affluent population, which is expected to drive domestic and international tourism [3] - The Indian travel market is projected to grow significantly, with McKinsey estimating that Indian tourists could make 80 million to 90 million trips annually by 2040, up from 13 million trips in 2022 [7] - Morgan Stanley forecasts that India's consumption of goods and services, including leisure and recreation, will double to $4.9 trillion by the end of the decade [8] Strategic Partnerships - Marriott is enhancing its partnerships with local entities, including launching a co-branded hotel credit card with HDFC Bank and a joint loyalty program with Flipkart [12] Comparative Market Insights - Marriott's strategy in India is informed by its experiences in China, with the company viewing India as being in a similar position to China 10 to 15 years ago [11] - Despite the focus on India, Marriott maintains its commitment to other Asian markets, including China, which remains a significant source market for travelers [10]