电厂 | 独家:前比亚迪腾势品牌负责人赵长江加入智界 担任营销总经理
Xin Lang Cai Jing·2025-11-26 07:29

Group 1 - Zhao Changjiang, former general manager of BYD's Tengshi brand, has joined Chery Automobile and Huawei's joint venture, Zhijie Automobile, as the marketing general manager [1] - Zhao confirmed his departure from BYD on October 24, ending a 16-year career with the company, where he held various positions including general manager of the Tengshi sales division [1] - During his tenure at BYD, Zhao was instrumental in the development of key models such as the Han and Tang, and successfully led the Tengshi brand's channel construction and marketing efforts, particularly with the Tengshi D9 [1] Group 2 - Zhijie Automobile announced its transition to phase 2.0 on August 7, planning to invest over 10 billion yuan and expand its R&D team to 5,000 members to enhance technology [2] - Following its establishment as an independent entity, Zhijie has been actively recruiting talent, with previous rumors about former Honor CEO Zhao Ming joining as CEO, which he denied [2] - Yujufeng has been appointed as the new general manager of Zhijie brand, coming from Fiat, while a former editor from Autohome has joined as the deputy general manager of brand marketing [2]