阿里烧钱拼外卖 到底值不值?
Mei Ri Jing Ji Xin Wen·2025-11-26 07:33

Core Insights - The recent financial report from Alibaba shows steady overall revenue growth, with total revenue reaching 247.795 billion yuan, a year-on-year increase of 15% after excluding sold businesses. However, the operating profit has significantly declined by 85% to 5.365 billion yuan, indicating pressure from the ongoing food delivery competition [1] - The food delivery battle has also affected Meituan and JD.com, both of which reported revenue growth but a notable decline in net profits. This trend highlights the financial strain caused by the competitive landscape [1] - Alibaba's CEO of the China e-commerce division, Jiang Fan, mentioned that the first phase of scale expansion for Taobao Flash Purchase has ended, and the company is now entering a phase focused on efficiency optimization [1] Industry Analysis - The food delivery business is no longer a new trend, and major players are struggling to find innovative strategies beyond aggressive price subsidies. The current high spending model, which involves burning over 100 million yuan daily, is deemed unsustainable in the long term [1] - Alibaba's strategy appears to integrate food delivery into its broader e-commerce ecosystem, aiming to drive overall growth. JD.com has shifted its focus from the food delivery battle to other sectors like travel and in-store services, launching new apps to capture new markets [2] - Meituan has been significantly impacted by the competition, with a reported 89% decline in net profit due to high spending to maintain market share. Despite this, Meituan's stock performed relatively well after Alibaba's earnings report, likely due to market speculation that its third-quarter performance may have bottomed out [2]