Imlek CEO teams with AJFH to buy Serbian dairy business
Yahoo Finance·2025-11-25 12:54

Core Viewpoint - Serbian dairy company Imlek is being sold by private-equity investor MidEuropa to investment firm AJFH, with the transaction pending regulatory approvals [1] Company Overview - Imlek is described as the leading dairy business in Serbia and the Balkans, operating four production facilities in Belgrade and processing 400 million liters of milk annually from over 3,500 farmers [2][3] - The company offers a variety of dairy products, including butter, yogurt, flavored milk drinks, cheese, and kefir, and owns several brands such as Moja Kravica and Mlekara Subotica [3] Transaction Details - The acquisition is led by Andrej Jovanović, the entrepreneur behind AJFH, and Imlek's CEO Bojan Radun, with plans to drive the company's growth [2][3] - The transaction is expected to close in the first quarter of the upcoming year [3] Leadership Background - Andrej Jovanović co-founded Marbo Products, now a subsidiary of PepsiCo, and has experience in the food and drinks sector [4] - Bojan Radun has been CEO of Imlek since 2018 and has a significant interest in juice producer Nectar [5] Financial Context - MidEuropa previously acquired Imlek as part of its purchase of Danube Foods Group, which reported revenues of €400 million (approximately $461 million) in 2014 [5]