启境品牌首次公开亮相

Core Viewpoint - The launch of the Qijing brand marks Huawei QianKun's official entry into the high-end smart electric vehicle market, in collaboration with GAC Group, aiming to create a reliable "intelligent flagship" for young consumers [1][2]. Group 1: Brand and Strategic Development - Qijing is a new high-end smart electric vehicle brand co-developed by Huawei QianKun and the Qijing team, with GAC Group as an investor [1]. - The brand represents Huawei QianKun's strategic vision for the future of smart vehicles and signifies the start of its brand layout in the high-end smart automotive sector [1]. Group 2: Collaborative Mechanism and User-Centric Approach - CEO Liu Jiaming emphasized the establishment of a close and efficient collaboration mechanism between Huawei QianKun and the Qijing team, focusing on precise user insights [2]. - The partnership aims to integrate strengths in technology research and resource consolidation, enhancing areas such as design optimization, smart interaction experience, chassis performance tuning, and safety systems [2]. - Initial differences in perspectives led to productive discussions, transforming disagreements into insights for uncovering unmet user needs, thus driving effective resource integration and collaboration [2]. Group 3: Product Development and Future Plans - Qijing plans to launch two new vehicles by 2026, with one model, known as the "most beautiful Chinese-style shooting brake," having successfully completed extreme high-temperature testing and design finalization, expected to be delivered in June next year [2]. - The brand aims to create a premium and technologically advanced smart travel lifestyle for users, leveraging breakthrough design, exceptional driving experiences, and cutting-edge smart technologies [2].