Leafly Names Peter Lee as Chief Executive Officer

Leadership Changes - Leafly Holdings, Inc. has appointed Peter Lee as the new Chief Executive Officer, effective immediately [1] - Peter Lee has been with Leafly since 2024, serving as president and Chief Operating Officer prior to this appointment [2] - Yoko Miyashita has resigned as CEO and director of Leafly, effective November 21, 2025, with the company expressing gratitude for her service [3] Background of New CEO - Peter Lee previously held the position of President and Chief Financial Officer at Merida Merger Corporation before its merger with Leafly in 2022 [2] - He co-founded and was a Managing Partner at Sentinel Rock Capital, LLC, a hedge fund, from 2011 to 2018 [2] - Lee has experience in various roles at other hedge funds, including Spring Point Capital, Blackstone Kailix, and Tiger Management [2]