解锁未来消费！冰箱自动生成购物清单、人形机器人也能“温情陪伴”

Core Insights - The Chinese government is promoting policies to enhance the adaptability of supply and demand in consumer goods, with a focus on artificial intelligence (AI) as a catalyst for consumption growth [1][3]. Group 1: AI User Base and Market Trends - As of the first half of this year, the user base for generative AI products in China has reached 515 million, with continuous expansion of application scenarios and a surge in new AI terminal products [1]. - AI is transforming consumption from merely purchasing products to subscribing to a lifestyle, indicating a shift in consumer behavior [3]. Group 2: Product Innovation - The government plans to drive product innovation by integrating AI and big data into the digital transformation of key consumer goods sectors, aiming to establish a digital ecosystem that connects user demand, intelligent design, flexible production, and precise services [4]. - In the home appliance sector, there is support for developing smart appliances that utilize user behavior data for decision-making, enhancing user experience through features like automatic shopping lists [4]. Group 3: Scenario Expansion - The initiative will promote the integration of AI into more consumer scenarios, creating new experiences and stimulating demand, such as in smart home environments and health care for the elderly [5]. - Examples include AI glasses that provide hands-free navigation and personalized services, and the development of AI-powered health monitoring products aimed at improving elderly care [5]. Group 4: Future Directions - The Ministry of Industry and Information Technology will focus on demand-driven, technology-led, and ecosystem-coordinated approaches to deepen the integration of AI with the consumer goods sector, continuously expanding new consumption scenarios [6].