进军AI硬件市场!阿里(09988)夸克AI眼镜售价1899元起 搭载千问大模型、深度整合生态服务
智通财经网·2025-11-27 08:24

Core Insights - Alibaba has launched its first AI glasses, Quark AI Glasses S1, powered by its self-developed Qianwen model, marking its entry into the consumer AI wearable device market [1][5] - The glasses are priced at 1899 yuan and are deeply integrated with Alibaba's ecosystem, including services like Alipay, Gaode Map, and Taobao [1][4] - The rapid growth of the Qianwen model, with over 10 million downloads in just one week of public testing, indicates a significant moment for AI applications [1][5] Product Features - The Quark AI Glasses S1 features dual flagship chips for quick response, a dual-display solution with a brightness of up to 4000 nits, and capabilities for 3K video recording [2][3] - The glasses include five microphone arrays and bone conduction technology for better voice recognition in noisy environments [3] - The product boasts a unique dual battery design for extended standby time and ergonomic features for comfortable all-day wear [3] Ecosystem Integration - The core competitive advantage of the Quark AI Glasses lies in its deep integration with Alibaba's ecosystem, allowing users to make payments and shop seamlessly [4] - Collaborations with companies like NetEase and Tencent enhance the user experience by providing music services [4] - Alibaba's CEO has emphasized the potential of AI glasses as a new sensory hub for human-computer interaction [4] Market Context - The launch comes at a time when competition in the smart glasses market is intensifying, with Meta holding a dominant market share [5][6] - In the past year, China's smart glasses shipments reached 1.6 million units, with Xiaomi capturing about one-third of the market [6] - Alibaba's strategy to release consumer hardware is part of its transformation into an "AI-First" company, aiming to expand its AI capabilities into hardware [6]