Core Insights - The current situation in the down jacket market reveals a significant price increase and a decline in quality, with many consumers unable to find genuine down jackets within a reasonable budget [1][2] - The industry is facing a crisis where low-cost alternatives are being sold under false pretenses, leading to health risks for consumers [2][4] Price Trends - The price of duck down has surged from 170,000 to 580,000 per ton, while goose down has reached 980,000 per ton, indicating a dramatic increase in raw material costs [1] - Retail prices for down jackets have doubled compared to last year, with many brands now pricing their products in the range of 1,000 to 3,000 [1] Quality Concerns - A significant portion of down jackets on the market are filled with substandard materials, such as industrial glue and recycled feathers, which pose health risks [2][4] - Testing by the Liaoning Market Supervision Bureau found that 30% of sampled down jackets were non-compliant, with one batch containing zero down [2] Consumer Awareness - Consumers are advised to check labels for down content, ensuring compliance with the new national standard GB/T 14272-2021, which requires a minimum down content of 50% for jackets to be considered qualified [5] - The industry is witnessing a shift as consumers become more knowledgeable, with some opting to create their own down jackets using high-quality materials at a fraction of the retail price [6]
羽绒服行业再爆大瓜,比以次充好更恐怖的是毒羽绒!
Jin Tou Wang·2025-11-27 09:31