电子科技大学谢梅教授：破局AI时代，传媒业须从“讲故事”升级为“建构意义”

Core Insights - The media industry is undergoing a systemic transformation driven by generative AI technology, emphasizing the need for a deep transition towards "intelligent+" media formats [1] - The "2025 Smart Media 50 Chengdu Conference" highlighted the importance of maintaining the speed, warmth, and depth of news content amidst rapid technological advancements [1] - The role of journalists is evolving from mere storytellers to "public meaning constructors," necessitating a shift in their approach to news reporting [1][4] Group 1: Technological Impact - The rapid development of AI technology is propelling society into the "Fourth Industrial Revolution," with a growing emphasis on STEM education [4] - This technological surge has raised concerns about a "humanities crisis," where the essence of humanistic inquiry may be overshadowed by technical efficiency [4] Group 2: Digital Humanities - Digital humanities represent a new interdisciplinary paradigm that integrates critical thinking and interpretative methods from the humanities with data science techniques like data mining and spatial analysis [5] - The example of The New York Times' multimedia report "Snowfall" illustrates how the combination of data visualization, interactive design, and quality writing can enhance the depth and breadth of news reporting [4] Group 3: Educational Goals - The educational focus should shift from producing "tool users" to nurturing "well-rounded individuals" who possess both technical skills and humanistic knowledge [5] - The China Cultural Industry Strategic Development Research Center, led by Professor Xie Mei, has been actively engaged in interdisciplinary research since its establishment in 2016, fostering innovative projects through initiatives like the "International College Student Digital Humanities Elite Training Camp" [5]