冰雪运动相关企业超1.4万家 天眼查数据透视产业风险与机遇
Zheng Quan Ri Bao Wang·2025-11-27 10:50

Core Insights - The winter sports season in China has officially begun, with many ski resorts opening earlier than usual, indicating a strong demand for winter sports activities [1] - The ice and snow sports industry in China is projected to reach a total scale of 970 billion yuan in 2024, with a year-on-year growth of approximately 9%, and is expected to surpass 1 trillion yuan by 2025 [1] Industry Growth - There are currently over 14,000 ice and snow sports-related enterprises in China, with approximately 2,100 new registrations in 2025, reflecting a growing interest in the sector [2] - The registration of ice and snow sports enterprises has shown a consistent upward trend over the past five years, peaking in 2024 [2] Regional Distribution - The highest number of ice and snow sports enterprises is found in Beijing, Hebei, and Shandong, with over 1,200, 1,200, and 1,100 enterprises respectively, indicating a concentration of industry activity in these regions [4] - Guangdong is the only southern province in the top ten, with over 1,000 related enterprises, showcasing a balanced development between northern and southern regions [4] Investment Landscape - New enterprises in the ice and snow sports sector are often led by management teams with extensive industry experience, injecting new vitality into the industry [2] - The investment landscape is diverse, with both professional investment institutions and cross-industry capital entering the market [2]