在“青睐”之地圆桌论坛 听青年共话文旅发展

Core Viewpoint - The "Youth National Trend Brand Co-Creation Week" event focuses on discussions around transforming "internet-famous" cities into "ever-popular" destinations, emphasizing the importance of cultural and tourism development in attracting young people [2][8]. Group 1: Event Overview - The event took place on November 26 in Beijing, featuring a roundtable discussion on cultural tourism [2][3]. - Key speakers included officials from various regions, such as Yang Tao from Guangdong and Wang Zhimou from Anhui, who shared insights on enhancing city appeal [2][3]. Group 2: Discussion Topics - The discussions revolved around how cities can leverage event marketing and creative communication to gain popularity [5]. - Young travel influencers, like Wang Xingchen, highlighted the current trend among youth for quality and personalized travel experiences [7][8]. Group 3: Participant Insights - Participants included representatives from various tourism and cultural organizations, such as the Poly Travel Hotel Management and the Wujiang Cultural Tourism Group, discussing strategies for enhancing youth attraction to cities [5][8]. - Li Nian, a young marketing director, shared his commitment to contributing to his hometown's tourism development after graduating in tourism management [8].