Zheng Quan Shi Bao·2025-11-27 12:02Core Insights - The recent land auction in Hangzhou saw two residential plots in Xiaoshan District acquired by Binjiang Group at a total transaction amount of 2.462 billion yuan, with a maximum premium rate of 18.92% [2][4][6] - This auction contrasts sharply with the previous auction on November 25, where three plots were sold at the base price, highlighting a divergence in the Hangzhou land market characterized by "core assets resisting decline while peripheral areas face pressure" [5][7] Summary by Category Hangzhou Land Auction - On November 27, two residential plots in Xiaoshan District were sold, with a total land area of 62,800 m² and a total planned construction area of 112,900 m², starting from a price of 2.157 billion yuan [4] - The first plot, located in Xianghu Unit, was acquired for 849 million yuan after 28 rounds of bidding, resulting in a floor price of 20,811 yuan/m² and a premium rate of 18.92% [4] - The second plot in the North City Unit was acquired for 1.613 billion yuan after 18 rounds of bidding, with a floor price of 22,355 yuan/m² and a premium rate of 11.78% [4][5] Market Analysis - According to industry experts, the successful premium sales of the two plots indicate a strong market recognition for high-quality low-density land, particularly the Xianghu plot, which is near scenic areas and established resources [5][6] - The overall land auction in November in Hangzhou has seen five plots sold for a total of 6.79 billion yuan, reflecting a mixed sentiment in the market where established firms like Binjiang Group continue to invest in core areas despite a general cooling trend [6][7] Other Cities - In Beijing, a residential plot in Tongzhou District was sold for 1.248 billion yuan with a floor price of 22,929 yuan/m² and a premium rate of 0.97%, indicating a competitive bidding environment [8] - In Nanjing, two plots in Jiangbei New District were sold at the base price, totaling 862 million yuan, reflecting a more subdued market compared to Hangzhou [9]