Core Insights - Huawei's strategy focuses on "not manufacturing cars, but helping car manufacturers build better cars," emphasizing a collaborative ecosystem for smart mobility [1][3] - The Huawei QianKun ecosystem has expanded to include 14 car manufacturers and 33 mass-produced models, aiming to redefine the value relationship between products, services, manufacturers, and users in the smart automotive sector [3][11] Technology Development - The upgrade of Huawei QianKun's ADS Pro features the first mass-produced cabin laser vision system, enhancing forward perception capabilities and supporting advanced urban navigation assistance [3][4] - The full-dimensional collision avoidance system has been upgraded to CAS 4.0, providing comprehensive safety coverage across various scenarios [3][4] - The urban NCA function will be available for models priced at 150,000 yuan and above, making advanced driving assistance more accessible to a broader user base [4][11] Market Positioning - Huawei QianKun's ecosystem aims to meet diverse consumer needs across different price segments, from entry-level to luxury vehicles, ensuring that users do not have to compromise between budget and smart features [6][8] - The newly announced "Jing" series further enriches the product matrix, targeting both high-end and family markets with tailored solutions [6][8] Value Evolution - The OTA (Over-The-Air) updates redefine the lifecycle value of vehicles, allowing continuous software upgrades that enhance user experience and vehicle performance [9][11] - The high user engagement rate of 95.2% for QianKun's smart driving system indicates strong user recognition of the value added through OTA updates [9][11] Industry Impact - Huawei QianKun is accelerating the transition of smart technology from being a premium option to a standard feature in vehicles, aiming to increase the adoption of advanced driving assistance systems in China [11] - The initiative supports the broader goal of positioning Chinese automotive manufacturers at the forefront of the global smart mobility revolution [11]
重塑智能出行本质!华为乾崑:从生态共荣到价值普惠
Zhong Guo Zheng Quan Bao·2025-11-27 14:32