从“物理拼盘”到“化学反应”，智媒与资本如何重构园区生态？

Core Insights - The "2025 Smart Media 50 Chengdu Conference" emphasizes the transformation of industrial parks from mere space providers to innovative ecosystem builders, highlighting their role as a "main battlefield" in economic development [1] - The roundtable discussion focused on how parks can evolve from physical space aggregation to creating innovative ecosystems that generate "chemical reactions" [1] Group 1: Park Development and Economic Impact - Chengdu's industrial parks are evolving from land development 1.0 to urban integration 4.0, with a focus on avoiding the "empty park" dilemma and pursuing high-quality development [2] - The East Suburb Memory park has achieved a revenue of 10 billion yuan and contributed over 600 million yuan in taxes, showcasing a successful operational model that prioritizes local community engagement over mere tourist numbers [2] - The park's strategy involves a unique "Chengdu power" that transforms local cultural elements into a commercial ecosystem, making it difficult to replicate [2] Group 2: Media and Cross-Industry Empowerment - The Guangdong Southern 289 Art Park, despite its small area of 30,000 square meters, has generated over 200 million yuan in profit over nine years, demonstrating the potential of media-driven park operations [3] - The park's management emphasizes the need for diverse capabilities beyond branding, including cultural, commercial, and technological empowerment [3] Group 3: Capital and Technology Perspectives - The focus for new-generation tech companies has shifted from rent and transportation costs to the importance of application scenarios, with computing costs becoming more significant [4] - Future parks must serve as comprehensive scenario hubs, providing environments for data feedback and model training, which will be more attractive than traditional rent reductions [4] Group 4: Ecosystem and Investment Strategies - The ideal park ecosystem is described as a "tropical rainforest," requiring both internal growth and external attraction, with capital acting as a resource enabler rather than just a financial provider [5] - Successful parks should integrate unique local resources into creative consumer products, facilitating a "chemical reaction" from resource to market [5]