广州国际美妆周将于12月3日启幕
Guang Zhou Ri Bao·2025-11-28 01:56

Core Insights - The "Guangzhou International Beauty Week" will take place from December 3 to 7, with the theme "Tide Rising in Beauty Bay, Glamour Shines Globally" [2] - This event will feature the inaugural "Global Buyer Procurement Season," aiming to create a professional and international platform akin to a "Canton Fair" for the beauty industry [2] - The event will also include the release of the "2025 Guangzhou Cosmetics Industry White Paper," focusing on innovative trends in cosmetic raw materials and industry development [2] Group 1 - The main venue for the beauty week will be the Guangzhou Baiyun International Conference Center [2] - The event aims to enhance Guangzhou's reputation as an international beauty hub and facilitate Chinese brands' entry into overseas markets [2][3] - Unilever will hold a product launch during the event, showcasing its latest high-end skincare, haircare, and fragrance products [2] Group 2 - The beauty week will integrate online and offline experiences through e-commerce platforms, featuring a "live streaming + offline exhibition" model [3] - This approach aims to break down barriers between the industry and the public, creating a blend of professional exhibition and public celebration [3]