无忧酒业回应“暴雷”，中小酒企日子越发艰难

Core Viewpoint - The Chinese liquor industry is undergoing a deep adjustment, with small and medium-sized liquor companies facing significant survival challenges due to ongoing operational difficulties and financial pressures [1][2][6]. Industry Overview - The liquor industry is experiencing a decline in consumption power, demographic changes, high channel inventory, and price inversions, leading to increased pressure on the market [6]. - From 2024, the domestic liquor industry is expected to enter a deep adjustment period, characterized by overall scale contraction and a concentration of market share among leading brands [6]. Company-Specific Issues - Guizhou Wuyou Liquor Co., recently listed as an executed party, has denied any operational crisis, claiming normal production and operations, despite reports of layoffs [1][2]. - The company is involved in a legal case with a total amount of 62.55 million yuan (approximately 6.26 million) in execution documents issued by the court [1]. - Other small liquor companies, such as Sichuan Xiantan and Shandong Bandaojiu, are also facing operational challenges, with reports of financial difficulties and operational disruptions [2]. Future Outlook for Small and Medium-Sized Enterprises - Industry experts suggest that many small and medium-sized liquor companies will face greater adjustments in the coming three years, necessitating a shift from blind expansion to focusing on core markets and developing differentiated products [6]. - The key to survival for these companies lies in enhancing their risk resistance through potential cross-industry collaborations and capital partnerships, while also identifying and leveraging their core competitive advantages [6].