从深山作坊到产业集聚,看怀集岗坪切粉的“破冰”之路
Nan Fang Nong Cun Bao·2025-11-28 10:00

Core Viewpoint - The article discusses the development and transformation of the Gaoping cut powder industry in Huai Ji County, highlighting efforts to overcome existing challenges and enhance the industry's competitiveness through innovation and collaboration [6][16][66]. Industry Development - The Gaoping cut powder industry has established a demonstration base covering approximately 7,000 square meters, with an investment of about 25 million yuan, aimed at standardizing production and showcasing cultural heritage [3][4][5]. - The annual production of cut powder in the town is projected to exceed 15,000 tons, with a total industry output value surpassing 200 million yuan in 2024 [22][23]. - The industry faces challenges such as narrow sales channels, limited product variety, and competition from similar products in surrounding areas [8][9][10][24]. Innovation and Product Development - The introduction of new products, such as purple rice cut powder, reflects the industry's efforts to innovate and meet market demands [27][29]. - Companies are adopting automated production lines to improve efficiency and reduce reliance on traditional drying methods [33][34]. - Future product development plans include creating self-heating cut powder to cater to younger consumers [36][37]. Collaborative Efforts and Strategic Planning - The local government is integrating the cut powder industry into broader regional development plans, focusing on a comprehensive supply chain from raw material sourcing to market sales [41][42]. - The establishment of an industry association aims to set production standards and promote collaboration among producers [48][49]. - The government plans to enhance brand recognition through various marketing channels, including e-commerce and cultural events [55][56][58]. Talent Development and Capacity Building - Initiatives are underway to build a talent pipeline for the industry, focusing on technical skills and management expertise [62][63]. - The local government emphasizes the importance of the cut powder industry in driving economic growth and connecting rural and urban markets [66][68].