文旅消费提质升级 多地经济焕发冬日新活力

Core Insights - The article highlights the ongoing growth in winter tourism driven by unique local resources, supportive policies, and optimized services, showcasing vibrant consumer activity and new economic dynamics [2] Group 1: Cultural and Natural Attractions - The ancient ginkgo trees in Nanyue Hengshan, aged over 1400 years, are attracting numerous visitors during their peak viewing season [4] - In Qufu, Shandong, the promotion of traditional culture is drawing a steady stream of tourists to the Confucius Temple [6] - The Grand Canal, which runs through Jining, is being revitalized through the development of cultural districts that celebrate its historical significance [9] Group 2: Technological Enhancements in Tourism - The scenic area at the foot of Mount Ni is utilizing various digital technologies to provide immersive night tour experiences for visitors [10] - Ski resorts in Urumqi, Xinjiang, are undergoing comprehensive upgrades in facilities and smart systems to enhance the winter sports experience [11] - The Silk Road Mountain Resort has introduced self-service ticketing to alleviate long queues, significantly improving ticket purchasing efficiency [13] Group 3: Local Markets and Consumer Engagement - The Cao Wa market in Linshu County, Shandong, attracts large crowds with its vibrant atmosphere, featuring over 2000 stalls across various categories [16][18] - The market's popularity is evidenced by high sales figures, such as a food stall selling 100 pots of fried buns with a revenue of 7000 yuan, and a rice cake stall selling two tons with earnings of 30,000 to 40,000 yuan [18] - The diverse consumer experiences being created across regions are contributing to the sustained growth of the winter cultural tourism market, reflecting new economic momentum [19]