收益率30%仍清盘，昔日百亿基金经理，为何留不住规模？

Core Viewpoint - The fund managed by Jian Cheng, known for its significant scale, has been liquidated despite achieving over 30% returns since its inception, highlighting a disconnect between performance and asset growth [1][4][6]. Group 1: Fund Performance and Liquidation - Jian Cheng's fund, Invesco Great Wall Industry Selection One Year, was established in May 2023 and entered liquidation on November 12, 2023, after approximately 1.5 years of operation [1]. - The fund's initial fundraising was challenging, taking over two months to complete, and despite achieving a return of over 30%, it faced continuous outflows and a decline in scale [1][3]. - By the end of Q2 2023, the fund's scale had dropped below 1 billion, and by Q3, it further decreased to 0.41 billion, triggering liquidation warnings [3][4]. Group 2: Fund Management and Strategy - Jian Cheng has a history of launching new funds, with 9 out of 10 public funds he managed being newly issued, indicating a focus on new product launches rather than maintaining existing funds [2][7]. - The fund's asset management strategy showed a high overlap in top holdings across Jian Cheng's products, suggesting a unified investment approach [5][6]. - Despite efforts to boost scale through hiring additional distribution agencies and lowering fees, the fund could not reverse the trend of asset shrinkage and client loss [4][6]. Group 3: Broader Implications and Market Trends - The trend of new fund launches correlates with Jian Cheng's rise and fall in asset management scale, with a peak of 143.18 billion in Q2 2021, which has since declined by over 60% [6][7]. - The performance of other funds managed by Jian Cheng has been mixed, with some experiencing significant losses, raising questions about the effectiveness of the investment strategies employed [6][8].